Consumer Behavior Lab - Registration

In order to have access to the experiments on this website you must register first. Registration is very quick and will not ask for you to identify yourself in any way other than your e-mail address which will be used as your login id). For all experiments that you complete your answers will NEVER be associated with you personally and will only be used on an aggregate basis. Registering for this website does not bind you to complete any experiments and if at any time you wish to remove yourself from this system simply write an e-mail to and your information will be promptly deleted.

Experiments on this website all relate to basic psychology and consumer behavior.

Please read the ‘Statement of Informed Consent’ below and indicate whether you consent.

Statement of Informed Consent

  1. I understand the general purpose of the tests and questionnaires on this website.
  2. I understand that I can withdraw from the study at any time and my data will be destroyed.
  3. I understand that I may skip any questions that I am uncomfortable answering.
  4. I understand that my responses are anonymous.
  5. I am at least 18 years old.
  6. I agree to participate in the studies on this website.