In order to maintain the highest level of data quality, Consumer Behavior Lab periodically clears its entire user list and requests that all active members re-sign up for the system. We realize that this is an inconvenience, but hope that you will continue to support the research conducted here. We will only do this clear out once every year or so. The most recent clear out was done on March 1st, 2012. If you cannot log in after this date, please re-register for the site. Thank you for your help and cooperation

This website is home to a variety of marketing research experiments. Most experiments will be open to all participants and part of real research being conducted by marketing faculty and graduate students at a variety of universities around the world.

The website is operated by Jeff Galak, an Assistant Professor of Marketing at Carnegie Mellon University's Tepper School of Business, but will host experiments from other researchers.

In order to participate in any experiments you must first register. We will never match the data from your experiments to you personally, in fact, we will never even ask for your name. Once you register, simply log in with your e-mail address and password and begin participating in experiments!

We would like to congratulate our latest lottery winners!

Experiment Name
Amount Won
Date Won
Music Study
Monica A.
Car Negotiation Study
Joanne Q.
Musical Study 2 and Alien Study 1
Economic Attitudes Study 3
Angie B.
Sports Survey 2
Brian G.